Business growth
8 Instagram marketing techniques for freelancers and small businesses
Is Instagram a viable lead-generation tool for freelancers? For many, the answer is yes. But how do you go about attracting and collecting quality leads? Here are some proven Instagram marketing strategies to boost your lead generation efforts.
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Business growth
How to make an awesome freelancer website (examples included)
Your website is a lot like your storefront—it’s where you want to drive potential leads to give them more information about your services, your experience, and style. Follow this guide to make sure your freelance website has all of the right elements.
Business growth
How to set the right prices for your freelance business
How you set and structure your prices will have a major impact on the success of your freelance business. We spoke with business coach Brook McCarthy to reveal the best methods to charge the right price.
Business growth
How to use passive income to grow your business
Passive income doesn’t have to be just a daydream. There are many ways freelancers and sole traders can supplement their income with passive revenue streams, keeping their business on steady ground.
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Business growth
How to make a freelance portfolio (with examples)
As your freelance career progresses, you’ll have a history of successful projects under your belt. Here’s how to turn these projects into a digital portfolio that will help you gain more customers and grow your business.
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Business growth
How to use case studies to boost sales and grow your business
When you’re running your own business, one of the best ways to convert new customers and clients is by showing them evidence of your work. In this interview with Anfernee Chansamooth, you’ll learn how to create a case study that demonstrates your worth to your audience.